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A Collector’s Dream: Super Mario Bros. Breaks Auction Records
In a remarkable sale, a sticker-sealed copy of Super Mario Bros. has sold for an astonishing $3 million at Heritage Auctions. This version of the iconic game is not just any ordinary copy; it is hailed as ‘the most significant video game ever offered at auction.’
What Makes This Copy Unique?
This particular copy dates back to the NES’s early days and has been preserved untouched for 40 years, still in its original packaging, complete with a launch edition NES Control Deck console. What sets it apart lies in its unbroken glossy sticker seal, a rare feature that was only used briefly in 1986 before Nintendo transitioned to using shrink-wrapping for its games.
Rarity and Historical Significance
- Only three second-production copies with this glossy sticker format are known to exist.
- This copy has been graded as PSA 9.6 A++, making it the best condition known among its peers.
- It has never been auctioned in sealed condition before, highlighting its exceptional rarity.
Heritage Auctions notes that the game and console come from the Los Angeles test market era when Nintendo was making its mark in the U.S. gaming scene. This specific copy encapsulates a pivotal moment in gaming history, representing how Super Mario Bros. turned video gaming from a niche novelty into a staple of popular culture.
A Time Capsule of Gaming History

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The sale reflects the growing trend of video game collectibles commanding high prices at auctions. As more individuals recognize the value of vintage gaming items, the market continues to evolve. This sale signifies just how far collectors are willing to go to own a piece of gaming legacy.
Key Takeaways
- A Super Mario Bros. copy sold for $3 million, breaking auction records.
- The game featured a unique glossy sticker seal from 1986.
- This sale marks an important milestone in the collectibles market.
- Preservation of gaming history is becoming increasingly valuable.